What is the main goal of blending whiskey?

The primary purpose of blending whiskey is to create consistency and complexity in flavor. Whiskeys can vary significantly from batch to batch due to factors such as differences in grain selection, distillation methods, and aging conditions. By blending various types or ages of whiskey, producers can achieve a more uniform flavor profile that consumers expect from a brand. Additionally, blending allows the producer to introduce complexity by marrying different tasting notes, resulting in a more rounded and satisfying final product.

The goal of creating consistent flavor profiles is particularly important for brands that have established a following, as it ensures that consumers receive a comparable taste experience every time they purchase their favorite whiskey. Thus, blending is a crucial technique in the production of whiskey that emphasizes both quality and reliability in the finished spirit.